Wednesday, December 28, 2011

SEVENTH RULE... 8 Years and Counting.

Holy hell. Seventh Rule has been a label for 8 years now. We are not sure how this happened but we are glad to still be here in what appears to be the remains of a music industry. Many thanks go to all the bands, magazines, other labels, promoters, and most importantly the people who actually like what we do.

To mark this 8 year occasion we are having a anniversary sale on all our releases in the CD format. All CDs bought through the Seventh Rule online store will be $8 postage paid domestically, a couple dollars more to ship them international. This sale will continue until the middle of January.

This also marks the end of year one of our escape from Chicago, IL to Portland, OR.  We miss our friends in the Midwest, but if y'all miss us too... come visit. There's a Motel 6 close by that is quite affordable.

2012 has us building up to be our busiest year yet. The early part of the year will have us releasing the long awaited CD reissue of INDIAN's "The Unquiet Sky", a letter-press CD version of ATRIARCH's "Forever the End" (Printed by Stumptown Printers) and a blue vinyl version of the BATILLUS "FURNACE" release. Make sure to keep your eyes out also for new releases from the likes of Wizard Rifle, Author & Punisher, and Stoneburner.  You won't be disappointed.

Since Seventh Rule started, our goal has always been to release heavy music. Sometimes it gets quiet, sometimes it gets noisy, but it always stays heavy. Our vision has also been to put every one of our releases into the vinyl format. The Chicago Reader has called our releases, "punishing music in beautiful packages." We still agree. So don't let anyone tell you that vinyl or the compact disc is an obsolete format. We will continue to release music in a physical format, no matter what. We don't want our efforts to be lost and truly not forgotten. Perhaps the near future will hold digital media as the most predominant transport medium for music. We can accept that. But when all your hard drives crash, and the servers in the clouds go corrupt, we believe the people holding the Vinyl and CDs will truly be in charge.

Forever keeping it heavy,

Seventh Rule
"Spiking the Punch Bowl Since 2003."

SEVENTH RULE 8 YEAR ANNIVERSARY SALE BEGINS HERE:

http://seventhrule.com/store/

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